About Owen

About Owen

Owen Edwards is passionate about the construction equipment industry, especially the rental segment. Because his entire career has been devoted to the industry, he has had the unique opportunity of experiencing what it’s like to be part of a family business, work for a national publicly held rental company and a major construction equipment manufacturer. Rental has been a major focus in all three. Experiencing rental from multiple perspectives gives him an in-depth appreciation of the challenges of each. 
As part of a multi-location family rental business he understands the challenges of everyday small business but also the added complexity that comes from employing family and friends. Having held numerous management positions with a national rental company he knows what it’s like to lead, grow and manage multiple locations. Finally, he appreciates the manufacturing industry and the challenges they have in distribution strategies, especially when it comes to rental.   
He rejoins the Script International organization after 15 years with the Bobcat Company. In his first stint with Script, Owen worked both nationally and international assisting the Caterpillar organization implement their Cat Rental Store strategy. He now returns to further share the knowledge and experience he has gained since then. He has an in-depth knowledge of the dealership business metrics, rental business metrics as well as the AED Cost of Doing Business. Before retiring from Bobcat, Owen spent years working with dealer principals in succession planning and their strategies in transitioning their businesses to the next generation. 
He is a big proponent of connecting with people and building personal relationships to gain a better understanding of the challenges they face. Clearly understanding their challenges is a major step in the process of helping them build a great business strategy.
Owen holds a BS in Marketing from the University of South Alabama.

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